Resilience, Authenticity, and Leadership Built Through Service

Paula Twidale’s extraordinary journey, from loading bags on the airport ramp to becoming Senior Vice President of Travel at AAA(Retired), reveals a leader fueled by grit, humility, and an unwavering belief in paying it forward. She shares how she ‘stumbled’ into travel, fell in love with the industry, and built her career by saying yes to every opportunity, working across reservations, airport operations, and tour leadership. Her early mentor, Steve Davis, pushed her beyond her comfort zone and helped her recognize strengths she didn’t yet see in herself, shaping the resilience that carried her through strikes, bankruptcies, and leading thousands of employees.

Paula speaks openly about championing others, lifting teammates, investing political capital, and leading by example. Her philosophy centers on relationships, integrity, and honoring long-term value in every partnership. She emphasizes that true leadership requires listening deeply, preparing relentlessly, and bringing humanity into tough negotiations. Her volunteer work with USTOA, advocacy on Capitol Hill, and commitment to mentoring reflect her belief that leaders must serve their industry, not just their company.

Her reflections encourage professionals to stay curious, embrace growth, and bring their authentic selves into every room, because credibility, kindness, and courage create impact that lasts.

Notable Quotes/Highlights

• "I stumbled into the travel business, and then I loved it."
• "Teach them everything you know, then let them soar."
• "Relationships have a long-term value."
• "Listen more than you speak."
• "Be your authentic self."

Closing Reflection

Paula Twidale’s story reminds us that resilience, truth, and human connection build powerful careers. Her message inspires every professional to lead with heart, lift others, and make a meaningful difference, every step of the way.