
Sarah Dandashy
Storytelling, Authenticity, and a Career Built Through Human Connection
Sarah Dandashy reflects on a career shaped by her love of people, travel, and storytelling. She recalls discovering concierge work and realizing that she “loved telling people where to go and what to do,” a passion that eventually led her to build the Ask A Concierge brand. Sarah explains that becoming a trusted voice in hospitality requires consistency and credibility, noting that “you have to show up consistently” to earn trust. Her work evolved naturally as she shared insider knowledge, connected travelers with meaningful experiences, and embraced opportunities that aligned with her strengths.
The pandemic became a defining period. Sarah describes navigating media appearances and travel conversations “in the middle of the pandemic,” when uncertainty was everywhere. She emphasizes that authenticity matters, and that audiences respond when someone speaks with honesty and heart. She shares that “hospitality is about human connection,” a perspective that continues to guide her content and professional choices. Sarah encourages embracing one’s gifts, reminding listeners that “things fall into place when you lean into what you’re good at.”
Notable Quotes/Highlights
- “I loved telling people where to go and what to do.”
- “You have to show up consistently.”
- “Hospitality is about human connection.”
- “I fell in love with travel and hospitality.”
- “Things fall into place when you lean into what you’re good at.”
Closing Reflection
Sarah’s journey shows how authenticity, curiosity, and connection can shape a powerful career. Her story encourages leaning into natural strengths, sharing generously, and remembering that meaningful work begins with human connection.





































































































