Navigating Identity, Curiosity, and Courage in Leadership

Ernest Lee’s journey reflects how an immigrant upbringing, early service‑industry experience, and deep curiosity shaped his career. Growing up as the son of Korean immigrants, he learned the value of hard work and first discovered hospitality through hands‑on jobs before realizing the broader real estate and corporate paths available to him. That insight led him to shift his studies and build an advisory career that ultimately opened the door to joining citizenM as as Chief Development Officer before pivoting to Chief Commercial Officer.

He speaks openly about challenges tied to Asian-American identity, including insecurity, imposter syndrome, and the ‘bamboo ceiling.’ Ernest explains how moving beyond linear career paths, taking calibrated risks, and developing independence in his thinking helped him grow into senior leadership. His reflections on representation highlight the importance of self‑belief, intentional risk‑taking, and building genuine human connections.

Notable Quotes/Highlights

• “I pivoted my coursework into something that . . . could ultimately get me into more of the ownership track.”
• “This level of . . . curiosity was very . . . I would say infectious.”
• “You have to be a little bit of . . . I would say bold and risk taking and shameless about . . . not being afraid to look silly.”
• “Don’t be so insecure . . . follow your gut and your intuition a little bit more and you’ll be just fine.”
• “Growth is messy . . . There is no one playbook.”

Closing Reflection

Ernest’s insights encourage embracing identity as strength and seeking out experiences that expand how we see ourselves and our potential. By using our voices, pursuing meaningful relationships, and staying open to reinvention, we create momentum not only for our own growth but for others who follow.

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